It was introduced in the 1950s and is still one of the most successful boats to be sold.
This success is because of its good reputation in being reliable and durable. People say they make a lifes investment when they purchase a Whaler. The Boston whaler 13 has excellent stability and a good load carrying capacity.
It is known to battle any rough weather conditions possible in a very strong way. When it comes to engine power, although it can above fifty horse power, it is advisable to not go that far because it is not safe and is too much for the boat to handle. A 9.9 HP is the minimum required and with its light weight and shape, this boat can easily be operated with comparatively low horsepower. The Boston whaler was made out of foam coated with a layer of thin skin of laminates and gel coat.
The foam made the boat resistant to oil canning and could absorb sound very well.
The entire central volume of the boat was filled with liquid foam which expands and hardens giving a composite structure. The conditions under which this procedure is done are tightly controlled so a good product is formed. The boats shape and its light weight allowed the floor of the bat to be placed above the waterline.
Any water inside the boat could be drained off overboard with a strategically placed drain and sump at the rear of the cockpit. You could it keep the boat at the dock, out in the rain with the drain plug out and no water will accumulate in the boat. With high reserve buoyancy due to the foam filling of the boat, even if the entire cockpit is full of water, the power head of the outer motor would be above water level irrespective of that. The boats engine would continue to work even during such conditions.
In this miniseries well be looking at what elements are especially important and whether you should be doing an ecommerce re-design.
For the sake of clarity, re-design for this post means when at least the site has a new look, this can include product photography, usability, copywriting, and obviously the layout. It involves changing several main areas of the site in one go. Should you be doing a re-design?
As cofounder of an ecommerce store we have experienced first hand how a re-design can double sales consistently from the day the new site is launched. That said, the darker side of the story is that a re-design usually involves either months of work and/or a lot of expenses depending on the depth of the re-design. It is important to figure out whether these costs will outweigh the profits of the increase in conversion rate. Despite conversion rates being tricky to predict, there are some significant determinants that can help determine whether youll achieve a sizeable increase in conversion rate.
If your store is experiencing one or more of the following symptoms you should consider a re-design: Your current design is the first version.
It is usually easiest to improve your conversion rate and overall sales with the first re-design. There may be obvious and not too development heavy elements that were not ideally developed in the first version due to time or financial restraints that would improve the site significantly. Your original layout was based primarily on creativity.
In many cases web designers out weigh what will look best over what will be easiest to use. You have very few or mediocre product photos. Product photos have a profound effect on conversion rates.